Datapipe

SEO & content · USE CASE

Find the pages worth improving next.

Use Search Console, GA4, and WordPress to find content opportunities in the pages you already have.

Search ConsoleGoogle AnalyticsWordPress
Try it with your data Free with up to 3 data sources · No credit card
EXAMPLE WEBSITE
/pricing/
Impressions21000
Clicks5602.7% CTR
Average position8.7
Last 28 days

21,000 impressions and 560 clicks. Prioritize the pages that also lost demo requests.

EXAMPLE CONVERSATION

Your question.
A useful answer.

✦ AI assistant
Search ConsoleGoogle AnalyticsWordPress
YOU

  1. 01
    /pricing/High priority

    Next

  2. 02
    /product/High priority

    Next

  3. 03
    /solutions/agencies/Review next

    Next

Last 28 days · compared with previous 28 days

01 · CONNECT YOUR DATA

Your tools. One place to ask.

3 of 3 Free data sources
No credit card · Daily refresh

DatapipeYour project
Your AI assistantor a report in Sheets / Data Studio
  1. Create your free workspace

    Sign up with your company email. Your first project opens on Data sources.

  2. Add the data sources

    Choose the accounts for this website. Authorize access and select the property or site.

  3. Bring your question

    Connect your project to a supported AI assistant, or build your source reports.

Create a free account →
Setup steps & what you need

Email/password signups confirm their email first. Use Google signup with a company account if you prefer.

Start with existing Search Console and GA4 properties collecting data for the same site. Need to install tracking? See Google’s WordPress setup guide.

  • Search Console: Authorize Search Console with Google and select the property you can access. Setup guide ↗
  • Google Analytics: Authorize Google Analytics and select the GA4 property for the same website. Setup guide ↗
  • WordPress: Enter your site URL, WordPress username, and a dedicated Application Password. Setup guide ↗

Free includes 3 data sources across the workspace. One account/property added to one project counts as one. Extra properties or the same account in another project use another slot.

02 · ASK A USEFUL QUESTION

Start with a prompt.
Follow the evidence.

Copy these in order into your connected assistant.
Each builds on the answer before it.

01

Find pages with visibility but few clicks

Read the full prompt
Use only this Datapipe project’s authorized data sources. Discover the connected accounts, datasets, and fields first. If the right account or required data is missing, ask me rather than substituting sample data. Show the actual dates, filters, coverage, and any partial results.

Find pages in Google Search Console with at least 1,000 impressions, CTR below 2%, and average position between 5 and 20 over the latest complete 28-day window. Return URL, clicks, impressions, CTR, and average position. These are my shortlist filters, not universal performance benchmarks. Flag zero-impression or missing-data cases explicitly.
02

Add GA4 and WordPress context

Read the full prompt
For that shortlist, use this project’s Google Analytics organic-search landing-page data and current WordPress page data. Add sessions, engaged sessions, current title, and modified date. Use the same complete window, align reporting timezones, and explain how URLs were matched. Preserve unmatched pages. Do not multiply page sessions across search-query rows or assume GSC clicks equal GA4 sessions.
03

Draft a refresh brief, grounded in the evidence

Read the full prompt
Choose one candidate only after inspecting its page-specific search queries and existing WordPress content. Explain why it deserves review, what the current page already does well, and what may be missing for the observed intent. Suggest a content brief and possible title directions, with evidence and open questions. Distinguish a WordPress title from SEO-plugin metadata. Do not edit or publish anything, and do not promise a ranking increase.

03 · USE WHAT YOU FIND

Review this page before writing another article.

  1. 01

    Inspect the queries behind the page’s impressions.

  2. 02

    Compare search visibility with organic landing-page engagement.

  3. 03

    Review the existing WordPress page and prepare a focused refresh.

Check the result at your next review.

After a change, compare complete windows using the same source definitions and watch clicks, impressions, CTR, and engagement. Consider seasonality and other changes before attributing the result to your edit.

Implementation tips for this use case

Start with a topic relevant to your business. Inspect the actual search results and page queries, then review the content against that intent. Keep a record of the changes you choose. An edit to WordPress is a separate authorized action; the investigation itself changes no content.

WHEN YOU NEED MORE CONTEXT

Go a little deeper.

The method and reporting checks
behind this example.

How to combine Search Console, GA4, and WordPress
  1. Connect the same website in one Datapipe project.

    Add its Search Console property, GA4 property, and WordPress site as data sources. Use the existing source setup guides below for authorization. Each account/property added to the project counts as one data source.

  2. Start with a page-level search report.

    Choose page, clicks, impressions, CTR, and average position for a complete date window. Inspect high-impression pages with relatively few clicks. Treat any filters you choose as a shortlist, not an SEO diagnosis.

  3. Add engagement and existing content context.

    Read GA4 organic-search landing-page sessions and engaged sessions for the same window. Add WordPress URLs, titles, and modified dates. Match normalized page URLs deliberately; keep search-query rows separate from page-level engagement measures.

  4. Use your assistant or build a dashboard.

    Your connected Claude or ChatGPT can query the authorized source reports and help reason across returned data. For a persistent blended view, assemble the reports in Sheets or Data Studio. Datapipe does not silently perform an automatic native join.

  5. Make a brief for the page worth reviewing.

    Inspect the actual queries, page content, and search intent. Ask for an evidence-based refresh brief. Core WordPress page titles and SEO-plugin title fields are different; do not assume a suggested search title can be written to a plugin field.

Data method, reporting checks & sources

Use a page-level Search Console report, a GA4 organic-search landing-page report, and current WordPress page metadata. Bring the reports together in Sheets or Data Studio using a deliberately normalized page URL. The example uses matching 28-day windows; the full workflow is not an automatic native join.

Average position is not a fixed rank. Low CTR is a reason to investigate, not proof a title is wrong. Clicks and sessions are different measures. A content change does not guarantee more traffic.

  • The shortlisted URLs belong to the intended website and property.
  • CTR is clicks ÷ impressions; average position remains a contextual metric.
  • Every suggested change cites actual returned page/query evidence and flags missing context.
  • A Search Console property and GA4 property for the same website.
  • WordPress site access for page context; editing is optional and separately authorized.
  • A configured Sheet or Data Studio report if you want a blended view.

For blended reports, align dates, normalized URLs, and reporting grain. Query-level search rows must not duplicate page-level sessions. This is an illustrative workflow; live accounts and destinations need their own setup.

A FEW USEFUL ANSWERS

Before you start.

Can I use all three data sources with one AI assistant?

Connect them to the same Datapipe project, then authorize that project in your supported assistant. The assistant can discover and query available source datasets. It must still handle dates, matching URLs, missing data, and different reporting grains correctly.

Does Google Analytics tell me the Search Console queries?

Search queries come from Search Console. GA4 supplies landing-page and engagement context. Do not attach a page’s sessions to every query row and sum them; the measures describe different activity.

Does a high-impression, low-click page always need a new title?

No. Check query intent, device, locale, result features, and the content itself. Average position is not a fixed rank. The example is a reason to investigate, not a promise that a title change will improve performance.

YOUR NEXT STEP

Try it with your own data.

Start free with up to 3 data sources. No credit card.

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