Datapipe
SEO agencies
Drop rankings into every client report on schedule.
See your DataForSEO numbers in ChatGPT.
Read Google organic results, keyword research, completed crawl pages and backlink summaries directly. Combine the returned evidence with Search Console and WordPress in your AI assistant.
- Rankings and audit results in your client reports automatically
- Track keyword movement without exporting from DataForSEO
- Rankings and real search clicks in the same project
ChatGPTUpdated October 2026
| Target keyword | Rank group position | Monthly search volume |
|---|---|---|
| 1,240 | 1,240 | 1,240 |
| 640 | 640 | 640 |
| 210 | 210 | 210 |
- SetupPaste a key or token
- Reads59 report fields across 5 datasets
- ChangesNone, read-only
- RefreshDaily to every 15 minutes
Who uses Datapipe with DataForSEO
Local marketers
Track local visibility next to calls and leads.
In-house SEO leads
Show leadership ranking trends without building slides.
Track organic SERP rankings
Research a chosen Google keyword, market, language and device, or read an existing completed task. Preserve organic rank, absolute rank and snapshot time.
Analyze keywords and backlinks
Evaluate search volumes, CPC, and competition density alongside root referring domains, total backlinks, and spam scores.
Ask Claude and ChatGPT about SEO data
Connect DataForSEO to Datapipe and use our Model Context Protocol (MCP) server to ask AI assistants about rankings, crawl issues, and backlink profiles in plain English.
Ask AI about your data
Claude or ChatGPT can read the same numbers. You ask in a normal sentence, and the answer stays with your report.
Before you connect
What you need
An API key or token from your DataForSEO account.
Read-only
Read access only. Datapipe never changes anything in DataForSEO.
Limits and exclusions
Report dates do not reconstruct provider history.
Full details and limits
Read live Google organic SERPs, existing completed SERP and Google Ads search-volume tasks, finished OnPage crawl pages, and current backlink summaries directly from DataForSEO API v3. Market, device, snapshot time and native reporting units stay explicit. Report dates do not reconstruct provider history. Failed, partial or unfinished reads return errors; genuine empty results remain empty.
Requires your DataForSEO API login and API password. Save and check validates account access without starting paid research. Live SERP and backlink reads consume provider credits; completed task reads need an accessible task ID. No new crawl or source-content change is started.
Reports you can build
5 reporting datasets, each with its own fields. Pick one in the app, then choose your columns.
- Google organic SERP results
- Google Ads keyword search volume
- Completed on-page crawl pages
- Current backlink summary
- Live Google organic SERP research
What each dataset reports
- Google organic SERP results
Results use the provider’s snapshot time rather than the report date range. Read organic results, ranks and page titles from a completed Google organic Advanced SERP task. This does not start a new search.
- Google Ads keyword search volume
Results use the provider’s snapshot time rather than the report date range. Read search volume, paid competition and USD CPC from a completed Google Ads keyword task. These are market estimates rather than your site’s traffic.
- Completed on-page crawl pages
Results use the provider’s snapshot time rather than the report date range. Review HTML pages from a finished crawl, including response status, titles, links and time to interactive. This does not start a crawl.
- Current backlink summary
Results use the provider’s snapshot time rather than the report date range. Check current backlinks and referring domains for a domain or page URL. DataForSEO access and usage charges apply.
- Live Google organic SERP research
Run a fresh Google organic search for a keyword and market. DataForSEO charges its account for each live read; connecting alone does not run a search.
Metrics and dimensions
59 report fields across 5 datasets.
Hover or tap a field to see what it means. Custom fields from your own account appear after you connect.
No fields match. Try another search or choose All.
Send DataForSEO data anywhere
Google SheetsA sheet that refreshes every morning.
Data StudioCharts that read the same numbers.
BigQueryA warehouse table for the same columns.
Excel / CSVA Drive file you can open in Excel.
ClaudeAsk Claude about these numbers in a sentence.ChatGPTAsk ChatGPT about these numbers in a sentence.
APIRead the same rows from your own tool.Don't see yours? Use CSV or APIDownload the rows, or read them from your own tool.Better than exporting by hand
- It refreshes on its own, so nobody pastes in a new export.
- The same numbers can be split by who they came from.
- See whether it ran on a phone, a feed, or another placement.
- Each search can show clicks and how high you ranked.
What can you do with this data?
Explore all use cases →Start from a goal
Google organic SERP results
Results use the provider’s snapshot time rather than the report date range.
Use this template →Google Ads keyword search volume
Results use the provider’s snapshot time rather than the report date range.
Use this template →Completed on-page crawl pages
Results use the provider’s snapshot time rather than the report date range.
Use this template →Current backlink summary
Results use the provider’s snapshot time rather than the report date range.
Use this template →How it works
Select DataForSEO in your project’s Data sources.
Pick where it goes. This one sends the numbers to ChatGPT.
Pick where it goes: Google Sheets, a dashboard, or an AI assistant like Claude or ChatGPT via MCP.
Sample report
| Target keyword | Rank group position | Monthly search volume | Cost per click (CPC) | Ranking domain | Crawled page URL | HTTP status code | Total backlinks |
|---|---|---|---|---|---|---|---|
| 1,240 | 1,240 | 1,240 | $4.44 | northwind.example | 1,240 | Paid | 1,240 |
| 640 | 640 | 640 | $3.92 | harbor.example | 640 | Pending | 640 |
| 210 | 210 | 210 | $7.00 | acme.example | 210 | Refunded | 210 |
Sample numbers, so you can see the shape. Your report uses your accounts.
Works well with DataForSEO
Add both to the same project. Each keeps its own report, so you can check them side by side or ask ChatGPT or Claude a question that needs both.
DataForSEO + Search Console“Do ranking gains show up as real clicks in Search Console?”See Search Console →
DataForSEO + Google Analytics“Did ranking gains bring more visits?”See Google Analytics →
DataForSEO + CallRail“Did better local rankings bring more calls?”See CallRail →
DataForSEO + WordPress“Which ranking pages are due for a content refresh?”See WordPress →Questions
Free to start. Paid plans add more data sources and refresh faster.
Free and Starter refresh once a day. Pro refreshes every hour. Agency refreshes every 15 minutes on the first 50 data sources.
No. Name a project, add a data source, then choose a report and destination.
OAuth means you sign in with the service and grant access, without pasting an API key. Datapipe works with multiple partners to provide that sign-in. Some partners already provide it. Some integrations are API-only at present, so you paste a key or token. OAuth is coming soon for some. Some partners do not provide OAuth at all. The setup steps on each integration page say how that source connects. Signing in is only how the connection is made. It is not permission to change records. Where a source supports changes, those writes stay off until the workspace owner turns specific actions on and approves each one. We do not promise OAuth on every source, and we do not share dates.
Requires your DataForSEO API login and API password. Save and check validates account access without starting paid research. Live SERP and backlink reads consume provider credits; completed task reads need an accessible task ID. No new crawl or source-content change is started.
This page lists 59 report fields across 5 datasets. You pick the columns when you build the report.
Read live Google organic SERPs, existing completed SERP and Google Ads search-volume tasks, finished OnPage crawl pages, and current backlink summaries directly from DataForSEO API v3. Market, device, snapshot time and native reporting units stay explicit. Report dates do not reconstruct provider history. Failed, partial or unfinished reads return errors; genuine empty results remain empty. Account permissions and the records available from the provider determine which rows can be read.
One for each DataForSEO account you add to a project. Adding the same account to another project counts again. Reports and destinations do not use extra data sources.
Yes. The same numbers can go to a sheet, a chart, a warehouse, or an assistant.
Try DataForSEO with sample data first
Build the report first, then add DataForSEO when you are ready.