Live with your own API key

Fathom to AI and MCP

Ask a question such as "Which Fathom row is largest?" The answer uses the columns in the report: Visits (visits), Unique visitors (uniques), Pageviews (pageviews), Average duration (avg_duration), Bounce rate (bounce_rate). MCP tools can read that same report. No model key is required for the rules answer.

Start free See every Fathom field

Columns in this handoff

• Visits · visits
• Unique visitors · uniques
• Pageviews · pageviews
• Average duration · avg_duration
• Bounce rate · bounce_rate

Plan fit

Included on every plan. An AI key is optional. Free and Starter refresh daily. Pro refreshes hourly. Agency refreshes every 15 minutes on up to 50 accounts.

FAQ

How does Fathom get to AI and MCP?

Ask a question such as "Which Fathom row is largest?" The answer uses the columns in the report: Visits (visits), Unique visitors (uniques), Pageviews (pageviews), Average duration (avg_duration), Bounce rate (bounce_rate). MCP tools can read that same report. No model key is required for the rules answer.

Which plan do I need?

Included on every plan. An AI key is optional.

What if the source is not connected yet?

The report still opens with sample rows and a Sample data label. It switches to live rows after the credential is accepted.

Other ways out of Fathom

Fathom to Google Sheets · Fathom to Looker Studio · Fathom to BigQuery · Fathom to the API · Fathom to Google Drive