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AI Search Brand Citation & Prompt Share of Voice Template

Track how often your product or service is recommended in AI search responses compared to competitors.

Brand Citations & Web Analytics
Google Sheets
Looker Studio
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Looker Studio
[Template] AI Search Brand Citation & Prompt Share of Voice Template
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Date range: Last 30 days ▾
Product Category: All ▾
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Datapipe
Looker Studio Template by Datapipe

Connect your Brand Citations & Web Analytics data source in Datapipe to automate daily sync.

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Tracked Brand Mentions
1,240
▲ +34.2% growing authority
Category Share of Voice
28.4%
▲ +4.1% ranked #2 in category
Monthly AI Traffic
2,840
▲ +41.0% referral visits

Performance Progression

Daily trend over the last 30 days
AI Citation Rate Brand Referrals
100% 75% 50% 25% Day 1 Day 7 Day 14 Day 21 Day 28 Day 30

Generative Search Share of Voice by Competitor

Recommendation frequency across tracked prompts.
Datapipe 28.4% share
Competitor A 34.1% share
Competitor B 21.0% share
Competitor C 16.5% share

Cited Product Categories & Articles

Content most frequently summarized by AI answers.
Topic Category ↕Cited Resource ↕Mentions ↕
Free PPC Reporting Templates/templates/free-ppc-report-template480
Google Looker Studio Connectors/integrations/shopify-to-google-sheets390
Automated SEO Rank Tracking/templates/seo-monitoring-template240
Showing 1 - 3 of 3 rows
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Data Sources for This Report

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Connect these data sources in Datapipe to automate daily sync into your Google Sheets and Looker Studio dashboard.

Google Analytics 4 (GA4)

AI Referral Sessions & Traffic

Tracks referral visits, user engagement, and goal completions originating from ChatGPT, Claude, and Perplexity.

Google OAuth Add Google Analytics ➔

Google Search Console

Search Impressions & AI Overviews

Tracks brand query impressions, average ranking position, and click-through rates.

Google OAuth Add Search Console ➔

Google Sheets

Automated Data Warehouse

Datapipe synchronizes fresh data into a dedicated Google Sheet every morning, keeping your numbers formatted and ready.

Google OAuth Included with Datapipe

Google Looker Studio

Visual Reporting Dashboard

Connects to your Google Sheet to render executive scorecards, interactive date filters, and client-ready charts.

Free Google Account Open in Looker Studio ↗

What this AI Brand Citation Share Dashboard Tracks

Gain competitive intelligence in the new era of generative search. Measure brand citation velocity, top cited landing pages, and AI referral conversion value.

AI Citation Rate

integer

Frequency of brand recommendations across tracked LLM queries.

Why it matters: Core metric for Generative Engine Optimization (GEO).

Brand Referrals

integer

Direct referral visits where brand term was prompted.

Why it matters: Direct indicator of brand recall in AI prompts.

AI Share of Voice

percent

Share of recommendations in your category.

Why it matters: Evaluates your competitive positioning in LLM training data and RAG retrieval.

How to Use this Template in 3 Simple Steps

1

Make a Copy in Looker Studio

Click "Make a copy in Looker Studio" to launch Google Looker Studio with this report title, or download the formatted CSV to import directly.

2

Connect Your Account

Sign in to Datapipe and connect your Brand Citations & Web Analytics data source in 1 click. Datapipe pulls your real historical numbers and syncs automatically with Google Sheets.

3

Auto-Refresh Every Morning

Your Looker Studio report stays fresh on schedule without downloading CSVs or manual spreadsheet maintenance.

Frequently Asked Questions

Can I view and copy this template without signing into Datapipe?

Yes. You can click "Make a copy in Looker Studio" to create a copy directly in your Google Looker Studio account, or download the CSV data. When you want to automate live data refreshes from your actual Brand Citations & Web Analytics account, connect with Datapipe.

How can I improve my brand's AI search visibility?

By publishing structured, authoritative content with clean schema, clear comparison data, and high-quality factual tables.

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