Datapipe
Local Services Ads

Coming soon

Local Services Ads for agencies and in-house teams

Home-service businesses and agencies use Local Services Ads in Datapipe to see leads, calls, charged leads, and cost once Google Ads access is approved.

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Connection

Coming soon

Coming soon. Local Services Ads uses the Google Ads API. Leads, calls, charged leads, and cost need Google Ads access. Sample numbers stay labeled.

Fields

Google Ads API LocalServicesLead and local_services reports. Live calls need Google Ads API access on the Cloud project. A developer token is not used. Sample numbers stay labeled. Source: https://developers.google.com/google-ads/api/docs/local-services. Read on 2026-10-29. 6 fields.

Lead

NameAPI fieldDescriptionTypeGroupCross-channel
LeadleadThe lead id or call.dimension · stringLead

Metrics

NameAPI fieldDescriptionTypeGroupCross-channel
LeadsleadsLeads received.metric · integerMetrics
CallscallsCalls from Local Services.metric · integerMetrics
Charged leadschargedLeadsLeads that were charged.metric · integerMetrics
CostcostCost of the leads.metric · numberMetricsSpend

Time

NameAPI fieldDescriptionTypeGroupCross-channel
DatedateThe day of the lead or cost.dimension · dateTime

Cross-channel metrics

Spend, Impressions, Clicks, Conversions, and Revenue roll up on All channels when a field maps to them. ROAS is revenue divided by spend. CPA is spend divided by conversions. The Cross-channel column above shows the match.

Example reports

Local Services Ads report

A daily table of the synced columns, ready for Sheets or a CSV.

Destinations

Local Services Ads to Looker Studio

Charts that read the Google Sheet this integration keeps up to date.

Included on every plan. Looker reads the sheet. There is no separate Looker install.

Local Services Ads to Google Drive

CSV, Excel, and an optional JSON file in a Drive folder you pick. Each client gets a Datapipe folder. The file can overwrite itself or keep the date in the name.

Included on every plan. Drive API v3 with the drive.file scope only. Enable the Google Drive API in the GCP project. Hourly, daily, or weekly.

How to connect

  1. Create a free account.
  2. Open Connections. This source is marked Coming soon.
  3. You can still build a sample report so the destination and the schedule are ready.
  4. The owner turns the live connection on after the platform approves the app.

Refresh by plan

PlanRefreshBigQueryPrice
FreeDailyNo$0/mo
StarterDailyNo$15/mo
ProHourlyYes$49/mo
Agency15 minutesYes$149/mo

FAQ

Is the Local Services Ads connection live?

Coming soon. Local Services Ads uses the Google Ads API. Leads, calls, charged leads, and cost need Google Ads access. Sample numbers stay labeled.

Do I have to talk to sales?

No. Create an account, connect the source, and the first report is on Home. Sample numbers stay available when a key is missing.

How often do the numbers refresh?

Free and Starter refresh daily. Pro refreshes hourly. Agency refreshes every 15 minutes on up to 50 accounts and hourly on the rest. We keep the history for you: 90 days on Free, and for as long as you subscribe on paid plans. No warehouse to set up.

Which fields are synced today?

The field list is the platform's published resource. A saved report uses the columns on that connector's card.

Create an account

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