Datapipe
Airtable

Live with your own API key

Airtable for agencies and in-house teams

Ops teams use Airtable in Datapipe to read a base you already use as a source.

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Connection

Live with your own API key

Live when you paste an Airtable personal access token, base id, and table name.

Fields

Airtable records do not have a fixed metric list. These are the list-records resource fields. Column names come from the table you choose. Source: https://airtable.com/developers/web/api/list-records. Read on 2026-10-27. 3 fields.

Dimensions

NameAPI fieldDescriptionTypeGroupCross-channel
Record ididRecord id from the documented resource.dimension · stringDimensions
CreatedcreatedTimeCreated from the documented resource.dimension · dateDimensions
FieldsfieldsFields from the documented resource.dimension · stringDimensions

Cross-channel metrics

Spend, Impressions, Clicks, Conversions, and Revenue roll up on All channels when a field maps to them. ROAS is revenue divided by spend. CPA is spend divided by conversions. The Cross-channel column above shows the match.

Example reports

Airtable report

A daily table of the synced columns, ready for Sheets or a CSV.

Destinations

Airtable to Looker Studio

Charts that read the Google Sheet this integration keeps up to date.

Included on every plan. Looker reads the sheet. There is no separate Looker install.

Airtable to AI and MCP

Ask a question in plain English, or let another tool read the report through MCP.

Included on every plan. An AI key is optional.

Airtable to Google Drive

CSV, Excel, and an optional JSON file in a Drive folder you pick. Each client gets a Datapipe folder. The file can overwrite itself or keep the date in the name.

Included on every plan. Drive API v3 with the drive.file scope only. Enable the Google Drive API in the GCP project. Hourly, daily, or weekly.

How to connect

  1. Create a free account.
  2. Open Connections and find this source.
  3. Paste the key the page asks for. The steps next to the box say where to copy it.
  4. Open the sample report. It switches to your numbers after the key is accepted.

Refresh by plan

PlanRefreshBigQueryPrice
FreeDailyNo$0/mo
StarterDailyNo$15/mo
ProHourlyYes$49/mo
Agency15 minutesYes$149/mo

FAQ

Is the Airtable connection live?

Live when you paste an Airtable personal access token, base id, and table name.

Do I have to talk to sales?

No. Create an account, connect the source, and the first report is on Home. Sample numbers stay available when a key is missing.

How often do the numbers refresh?

Free and Starter refresh daily. Pro refreshes hourly. Agency refreshes every 15 minutes on up to 50 accounts and hourly on the rest. We keep the history for you: 90 days on Free, and for as long as you subscribe on paid plans. No warehouse to set up.

Which fields are synced today?

The field list is the platform's published resource. A saved report uses the columns on that connector's card.

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