Datapipe
Facebook Pages

Coming soon

Facebook Pages for agencies and in-house teams

Social teams and agencies use Facebook Pages in Datapipe to see Page followers, views, post engagement, and video views.

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Connection

Coming soon

Coming soon. Facebook Pages uses the same Facebook Login as Instagram and WhatsApp. Followers, views, engagement, and video views need Meta App Review. page_fans and page_impressions are not used. Sample numbers stay labeled.

Fields

Organic Page insights on the current Graph API. page_fans and page_impressions were deprecated on November 15, 2025. post_impressions was replaced by post_media_view. Sample numbers stay labeled until Meta App Review. Source: https://developers.facebook.com/docs/graph-api/reference/page/insights/. Read on 2026-10-29. 7 fields.

Engagement

NameAPI fieldDescriptionTypeGroupCross-channel
Post engagementspage_post_engagementsReactions, comments, shares, and other post engagements.metric · integerEngagement

Followers

NameAPI fieldDescriptionTypeGroupCross-channel
Followerspage_followsFollowers of the Page. Replaces the retired page_fans metric.metric · integerFollowers
New followspage_daily_followsFollows gained on the day.metric · integerFollowers

Page

NameAPI fieldDescriptionTypeGroupCross-channel
Pagepage_idThe Facebook Page the insights belong to.dimension · stringPage

Posts

NameAPI fieldDescriptionTypeGroupCross-channel
Post viewspost_media_viewTimes a post was played or displayed. Replaces post_impressions.metric · integerPosts

Video

NameAPI fieldDescriptionTypeGroupCross-channel
Video viewspage_video_viewsTimes Page videos played for at least 3 seconds, or nearly their whole length if shorter.metric · integerVideo

Views

NameAPI fieldDescriptionTypeGroupCross-channel
Viewspage_media_viewTimes Page content was played or displayed. Replaces page_impressions. Breakdowns: is_from_ads, is_from_followers.metric · integerViews

Cross-channel metrics

Spend, Impressions, Clicks, Conversions, and Revenue roll up on All channels when a field maps to them. ROAS is revenue divided by spend. CPA is spend divided by conversions. The Cross-channel column above shows the match.

Example reports

Facebook Pages report

A daily table of the synced columns, ready for Sheets or a CSV.

Destinations

Facebook Pages to Looker Studio

Charts that read the Google Sheet this integration keeps up to date.

Included on every plan. Looker reads the sheet. There is no separate Looker install.

Facebook Pages to AI and MCP

Ask a question in plain English, or let another tool read the report through MCP.

Included on every plan. An AI key is optional.

Facebook Pages to Google Drive

CSV, Excel, and an optional JSON file in a Drive folder you pick. Each client gets a Datapipe folder. The file can overwrite itself or keep the date in the name.

Included on every plan. Drive API v3 with the drive.file scope only. Enable the Google Drive API in the GCP project. Hourly, daily, or weekly.

How to connect

  1. Create a free account.
  2. Open Connections. This source is marked Coming soon.
  3. You can still build a sample report so the destination and the schedule are ready.
  4. The owner turns the live connection on after the platform approves the app.

Refresh by plan

PlanRefreshBigQueryPrice
FreeDailyNo$0/mo
StarterDailyNo$15/mo
ProHourlyYes$49/mo
Agency15 minutesYes$149/mo

FAQ

Is the Facebook Pages connection live?

Coming soon. Facebook Pages uses the same Facebook Login as Instagram and WhatsApp. Followers, views, engagement, and video views need Meta App Review. page_fans and page_impressions are not used. Sample numbers stay labeled.

Do I have to talk to sales?

No. Create an account, connect the source, and the first report is on Home. Sample numbers stay available when a key is missing.

How often do the numbers refresh?

Free and Starter refresh daily. Pro refreshes hourly. Agency refreshes every 15 minutes on up to 50 accounts and hourly on the rest. We keep the history for you: 90 days on Free, and for as long as you subscribe on paid plans. No warehouse to set up.

Which fields are synced today?

The field list is the platform's published resource. A saved report uses the columns on that connector's card.

Create an account

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